Wednesday, May 6, 2009

Eau Yes

The new Chanel No. 5 "short film" (aka commercial) debuted online yesterday exactly 88 years to the day Coco introduced the iconic and "best-selling scent" to the world. I love that Chanel goes above and beyond to keep their brand fresh and talk-worthy with these mini movies. And I especially love how beautifully they tell a story in about 2 mins. Nicole Kidman starred in previous spots directed by Baz Luhrmann that were very Moulin Rouge. This spot stars Audrey Tatou and model Travis Davenport and is about missed encounters between strangers on the Orient Express from Paris to Istanbul. The dreamy film is directed by Jean-Pierre Jeunet (Amélie). I'm really excited and looking forward to seeing Audrey play Coco Chanel in Coco Avant Chanel coming out later this year. To see the full Chanel short film go here. source

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